Worldchoice – Inspiring Travel

Established in 1978, Worldchoice is one of the oldest and leading travel brands with a membership of over 310 independent travel agents. Supporting their members with a comprehensive range of services and facilities from which they make considered business decisions.

The brandmark WD Creative concentrated on Worldchoice’s vision, values and personality to create a bold, elegant and contemporary visual identity. The most recognisable feature – the ‘map pins’ constellation logo – inspired by the range of services and products offered by the membership.